China Ceramics Network News I believe everyone has read the "Who is still saying that the marketing department is not strong, these creative ideas are a slap in the face" issued by China Ceramics Network the day before yesterday | Mid-year Summary 1》(If you haven’t read it, click on me to think about the past). This article vividly shows that the marketing department people in the ceramic industry are very creative copywriter veterans. In fact, in ceramic companies, in addition to the marketing department, the design department is also a department full of talents.
Speaking of the design department, we have to talk about designer activities. Zhongtaojun’s impression of designers in the ceramic industry is that they are very busy. They are busy with domestic study tours, overseas study tours, forum lectures, activity competitions, parties, salons, etc. Forehead! Why does it feel like a waste of money? So what if you burn money? They have a plan! There is art! Be creative! So sad, kids in the sales department!
Let’s make a long story short and don’t talk nonsense. Zhongtaojun has taken a rough inventory of the designer activities in the ceramic industry in the first half of 2019. Haha, no more, no less, exactly the top ten. Young fellows, follow Zhongtao Jun to see which ceramic company’s designer activities are more “sexy”~
The following appearances are regardless of ranking.
01, Twin golds combine to find a beautiful China
What is double gold? Isn’t it just platinum and gold? How can you be so superficial! People’s double gold refers to: Gold Medal Asian Tiles and Jintang Award. The two of them carried out designer activities with the theme of "'Beautiful China', find the life you long for with Gold Medal Asia Tile" at the headquarters of Gold Medal Asia Tile. It sounds very powerful. I wonder if they have eaten Huang Lei's stir-fried dishes!
Having said that, in this event, Gold Medal Asia Tiles invited interior design professionals and technicians from Taiwan, China to learnMr. Zhao Dongzhou, honorary chairman of the association and chairman of Dahan International Design Group, shared with them interesting stories and experiences he encountered in design. Just based on Teacher Zhao’s words “I design not spaces, but dreams”, Zhongtao Jun had to be “shortlisted” for this designer event. After all, dreams still have to be had, and you can see them coming true.
Zhao Dongzhou, Honorary Chairman of Taiwan Institute of Interior Design Professionals and Chairman of Dahan International Design Group
Well, as expected, those who have dreams must look like "Yandao" (Taiwanese: handsome)!
02, High-quality life cannot be separated from quality
We know that this is an era where users come first. Therefore, both the media and enterprises are working hard to create a better life for users. Regarding this point, Zhongtaojun remembered the second Quality Life Festival of Jinyi Ceramic Tiles. They invited Zhang Bin, a public artist and founder of the Da Shu Zhi Aesthetic Club, to share the history of Western art. At the same time, Zhang Bin also demonstrated to the designers and media present how to understand the history of Western art and his understanding of texture and public art in one minute. Zhongtao Jun thinks that this designer activity is really good and can broaden his horizons!
Public artist and founder of Dashu Zhi Aesthetic Club Zhang Bin
Don’t worry, Zhongtaojun also discovered that there are many classic quotes in this designer event. Don’t believe it? Just keep reading and you will find out!
“The beautiful life that can withstand the baptism of time, is connected to your spirit, is worth savoring, touches the heart, touches the soul, and is remembered for a long time is called quality life."o;——Hou Bo, deputy general manager of Jinyitao Group and general manager of the Empowerment Center
"When it comes to texture, I think of two words, one is profound and the other is long-term." - Zhang Bin, public artist and founder of Dashu Zhi Aesthetics Club
"A textured space is a living space." - Yang Mingbin, director of the Interior Design Branch of the Architectural Society of China and vice president of FEDA Foshan Environmental Design Association
"Texture is not only an upgrade in the quality of ceramic tiles, but also a reflection of the improvement in the quality of life." - Dr. Yin Hong, Secretary-General of Foshan Ceramics Industry Association
"The essence of decorative materials is texture. Quality life is a kind of life that returns to the most authentic, very comfortable and natural life." - Cao Shaojun, deputy general manager of Fenghe Rili Co., Ltd.
Tell Mr. Zhongtao, did you collect it secretly? Ah ha ha ha.
03. Hello! Hello! Hello everyone! This is a really good company!< /p>
In the second season designer activity of "Tile Design China Tour" held by Jinduo Ceramics, Zhongtaojun found that they invited well-known and popular designers from Hong Kong, Macao, Taiwan and mainland China. Design "big coffee" Liao Yiquan.
Designer Liao Yiquan
What Zhong Taojun thinks is good is: He said that home design should be based on customer needs, have both visual beauty and practicality, and use money on ideas to save customers with care. yes! Hello, hello, hello everyone,This is a really good company! From the perspective of customers and solving their pain points, a company is naturally a good company. After all, it is not easy for anyone to make money!
04, The artistic brother is coming< /strong>
The person who looks elegant and handsome is called little brother, and the one who has good facial features and average temperament is called big brother. That’s right, no one is offended! Haha~ To say that the designer with the most young brothers in this year’s designer event is probably the designer of the “40 UNDER 40 Outstanding Youth in Chinese Design (2019-2020)”. Why? Didn't you see? It’s all about youth! It seems that I have to thank Guangzhou Design Week and Eagle Ceramics for giving everyone this opportunity to see so many artistic young people.
Really? The ratio of men to women is seriously imbalanced! Next time, ask Mr. Zhongtao to come up and show your face, and neutralize it, I don’t mind! real!
05, World Design Summit
Zhong Taojun is really not a superficial person, but the World Design Summit sounds really awesome! This designer event called "Modern Power - 2019 World Design Summit" organized by Owen Lai attracted more than 2,000 people on site, and it was truly popular!
Besides, two world-famous international design masters, Ma Yansong and Kurokawa Masayuki, were also present to give keynote speeches.
Zhong Tao Jun has to call these two masters like crazy.
06, Oriental aesthetics, you have to learn < /span>
Zhongtao Jun learned that this first Kamiya Oriental Aesthetics Design Competition is a kind invitation from the advocates of Oriental aesthetics, and it is also a journey to explore the essence of Oriental aesthetics. A part where design masters and outstanding designers collide passionately.
Well-known interior designer Cui Huafeng
At the event, well-known interior designer Cui Huafeng said: "The long historical and cultural accumulation is important and valuable, and combined with the progressive characteristics of the times, use contemporary design methods to combine it Once translated into contemporary design language, it is good design.”
Yes! When Zhong Taojun was in class, the teacher also said the same thing. Works need to be combined with a certain historical background, a certain cultural, economic and political background, in order to create valuable and contemporary works. Whether literature or design, they all come from life and are higher than life.
07. People need to communicate and learn continuously to avoid detours
On May 27, the China Residential Designer Forum [CRDP] 2019 Tour Forum and "Oriental designIn the forum with the theme of "Aesthetics", Mr. Chen Heyi was invited to share design thinking and demonstrate the value of space.
Designer Chen Heyi
Zhong Taojun believes that by using his classic case works and personal experiences to share with others, and by collecting and binding these "cases", it becomes a good textbook. Because this will help other junior designers avoid detours and also serve as a reference and guidance.
Quotations from Teacher Chen: Designers need to experience design from different perspectives. Design should not only consider ordinary people, but also special people. It needs to combine the relationship between humanity, nature and society, and return to the original intention. Return to the roots of design.
08, "Queen Star Designer" Meng Ye
The special negative ion ceramic tiles 2019 star designer Meng Ye joint series new product launch conference held on April 23 at W Hotel in Guangzhou should be one of the conferences that designers in the industry pay attention to. Bar.
Designer Meng Ye
After all, he is Meng Ye! The residential design and construction projects of famous movie stars Zhang Ziyi, Wang Feng, Huang Xiaoming, Fan Bingbing, Jia Nailiang, Huang Bo, Yang Kun and other people with extremely high aesthetic requirements are all done by Meng Ye's design team. This status and ability are really incredible!
If Mr. Zhong Tao can become his close disciple. Then I can design houses for Zhao Liying, Dilmurat Dilraba, Wang Junkai... It makes me happy just thinking about it~ Hey! I'd better take a shower and sleepWell, because there is everything in dreams!
09, Release the beauty of Chinese culture to the world
To be honest, this is Zhong Taojun’s favorite designer activity. Must have it. Because it is so "gorgeous" and "gorgeous"! This event is an original product "Brilliant" series organized by Xinzhongyuan Ceramics and the internationally renowned designer Steve Liang to participate in the 2019 China Ceramics Product Exhibition.
The design inspiration of "Xuan" comes from "pen, ink, paper and inkstone", using the beauty of traditional Chinese landscapes and the four seasons as product colors Department of inspiration, by recording the illusion of light and shadow, blending the East, the West, modernity and classics together, redefining ceramic tiles in the name of aesthetics.
Oh, this design inspiration alone is very attractive to Mr. Zhongtao. What about looking at pictures? I don’t know if it will attract you.
Brilliant·Yuwu
Brilliant Clear Sky
Brilliant · Luoxia
OK! Identification completed! Zhong Taojun is the one"Yan dog"!
10. A journey of spending money as a designer
Why does it cost money? Because it is an international study tour designer activity launched by Bode Tile that is different from the industry - "Created in China·World Design". The study tour scope of this activity covers all parts of the world, including the United Kingdom, France, Switzerland, Japan, Dubai and other design holy places.
What should I say, is it too late for Mr. Zhongtao to change his major? How many articles do you have to write to save enough money to go to these places? Because its consumption is really high! However, Bode Tile said: "As long as it can inspire designers, this little money is nothing!" Zhongtaojun just wanted to say:
In fact, no matter what type of designer activity, whether it costs money or not, large or small, domestic or foreign, as long as it can inspire designers and allow them to gain something from it. After all, they are all good platforms for designers to share, learn, and communicate on design.
nbsp; Author: Yixin Nianyang
