On December 24, at the first Golden Rock Award Ceremony and the 2021 "Top Ten Brands of Building and Sanitary Ceramics List" guided by the Foshan Ceramics Industry Association and hosted and hosted by China Ceramics Network, the "2020 Influence The five heavyweight awards of "Stone Slate Brand", "Designers Love Slate Brand", "Technologically Innovative Slate Brand", "Leading Slate Brand for Large Home Furnishings" and "Outstanding New Slate Brand in 2020" were awarded to 12 slate brands respectively. .
In the ceramic industry, there are numerous slate brands that are completely independent of ceramic tile brands. There are even more slate brands that are attached to the ceramic tile brand and have the same name. These were established by stone and real estate companies across the border. There are also many slate brands——
Why do these 12 rock slab brands stand out among so many rock slab brands?
01
The origin of the Golden Rock Award
The Golden Rock Award is the first professional award focusing on rock slabs in the field of building materials and home furnishings. It relies on the core advantages of the main organizer, China Ceramics Network, such as high weight and large traffic, as well as the fact that China Ceramics Network has successfully selected the "Architectural Sanitary Ceramics" for the 10th time. With the strong influence of "Top Ten Brands List" and the goal of creating a palace-level professional slate award, it can be said that we have won at the starting line. Its purpose is to"find and recognize benchmark brands of slate and empower the development of slate brands and ceramics industries".
02
The selection process of the first Golden Rock Award
①In September 2020, the first Golden Rock Award organizing committee and review team were established;
②In early October, the organizing committee and review team determined the five major awards for the first Golden Rock Awards - Influential Slate Brand in 2020, Designer-Loved Slate Brand, Technologically Innovative Slate Brand, and Leading Slate for Large Home Furnishings brand, the 2020 outstanding new rock slab brand, and formulated the selection criteria for the first Golden Rock Award——Screen, inspect and evaluate from the five dimensions of brand influence, industry field, coverage area, technological innovation, and design application;
③In early November, the organizing committee and review team conducted extensive screening and preliminary inspection based on the selection criteria and determined dozens of rock slab brands that were shortlisted for the online voting session of the first Golden Rock Award;
④ From November 20th to December 5th, the first Golden Rock Award online voting was carried out in 15 days. Through fair, open and impartial voting, the netizens who participated in the voting were among dozens of shortlisted online voting rounds. They selected the rock slab brands they recognized;
⑤In December, the organizing committee and review team selected 12 award-winning rock slab brands after strict inspection and review based on the award setting and selection criteria of the first Golden Rock Awards.
03
12 reasons why rock slab brands won awards
▎The most influential slate brand in 2020 - Marco Polo slate
It was founded by Weimei Group, the first and currently only company in the ceramic industry with revenue exceeding 10 billion. It cleverly leveraged its brother brand Marco Polo Ceramics, which has a high status in the industry. It has exerted a strong influence in the industry since its establishment. It participated in Guangzhou for the first time. During the design week, Pazhou was stunned by its curved rock slabs.
▎The most influential slate brand in 2020 - New Pearl Slate
Relying on the strong backing of China's "Ceramic Aircraft Carrier" New Pearl Ceramics Group, New Pearl Slate has the world's most advanced equipment, large production scale, complete product specifications, excellent product quality, and excellent overall cost performance. The intelligent manufacturing demonstration production base is making great strides towards the grand goal of "the world's slate, made in China".
▎The most influential rock slab brand in 2020 - Emeishan Golden Pottery Slabs
With the strong production capacity of 6 domestic leading slate production lines, it ranks among the best in the industry. It is currently one of the leading slate manufacturing companies with the most complete thickness and specifications in China.The share of home slate in the South China market has reached about 20%, and the share in the southwest has reached about 30%, making it an outstanding representative of the southwest slate production area.
▎The most influential slate brand in 2020 - wonderful ultra-thin slate
Relying on the strong backing of the large real estate company Wonderful Real Estate Group, the country's first ultra-large specification 3mm ultra-thin slate production line was put into operation in December 2019. With Italian advanced equipment, cutting-edge technology, excellent quality and real estate channels, we have The rock slab industry has opened up a new pattern.
▎The most influential slate brand in 2020 - Shunhui Slate
With the strong production, R&D and comprehensive strength of Shuncheng Ceramics Group, it has stood at a high starting point since its establishment. It has the first "China Ceramic Slate Research Center" in the ceramic industry and "Fine Processing Performance Ceramic Slate" The results of the "Key Technology Research and Industrialization" project have been rated as internationally advanced.
▎The most influential rock slab brand in 2020 - General Rock Slab
The country’s first ultra-long double-layer kiln slate production line built with Modena has been put into production. 1 billion yuan has been spent to plan and build 8 fully intelligent slate production lines. Together with Sacmi, Keda, Meijia, etc. A top equipment company builds a green smart slate production base.
▎Designers love the slate brand - Nobel Slate
The 5.0 full-body slate slab realizes the three-way integration of colors, materials and textures, and is deeply loved by designers; it participated in the 2020 Guangzhou Design Week with the theme pavilion of "Extraordinary House", telling a story of "the vitality of home" The story aroused great attention and resonance among many designers, and became an internet celebrity booth during Guangzhou Design Week.
▎Designers love the slate brand——Xinju Home
Has a rock slab production base of 1,000 acres, rockThe board deep processing demonstration base covers an area of 200 acres, and the pan-home furnishing industry cluster base covers an area of 300 acres. It focuses on product style development and application development, and independently developed, designed, and customized the industry's unique edge grinding production line "Continuous Automated Edge Grinding Line System" to start rock slab processing. It pioneered equipment customization and its flexible service model is highly praised and favored by designers.
▎Technologically innovative slate brand - Mona Lisa slate
The pioneer of China's ceramic plates - since 2010, he has participated in the formulation of the "International Ceramic Thin Plate (Brick)" standard as an editor-in-chief for 6 consecutive years and 8 times, and led the drafting of the "Thin Ceramic Tile (Plate)" standard on behalf of China. ; Cooperated with the Ministry of Housing and Urban-Rural Development and relevant architectural design units to complete industry standards such as application technical regulations and construction drawings of ceramic thin plates; successfully developed 3mm high-strength and tough polished slate and translucent slate, and ultra-thin ceramic slate with high strength and toughness The characteristics are internationally leading.
▎Technologically innovative slate brand - Dongwei slate
Using the world's top performance standards as technical parameter indicators, the product system is rich, diverse, and has outstanding quality and performance advantages, including physical properties such as thermal shock resistance, wear resistance, chemical resistance, low porosity, and high fracture strength. Excellent performance in all aspects; relying on high-quality natural mineral raw materials and internationally advanced slate production technology, it continues to promote the intelligent development of customized slate home products.
▎The leading brand of home furnishing slates - Delifeng Home Furnishing
As a high-end slate home furnishing brand under the domestic slate pioneer enterprise Gold Medal, it is one of the earliest slate brands in China to enter the field of whole-house customization. Based on the personalized needs of Chinese home consumers, Feng adopts a business strategy that combines hard and soft policies. Occupy the home furnishing market; with slate home furnishing customization as the core, integrate the three major categories of workwear and home decoration, forming a "troika" industry layout that keeps pace with each other.
▎2020 Outstanding New Slab Brand—Lingbiao Technology
As a cross-border rock slab brand created by a strong artificial stone company, it has unique advantages in rock slab processing, construction and installation, and B-end channel development;The first large-scale slate production project in the north has been put into operation. It plans to invest 2.08 billion yuan to build 4 new slate production lines. It is an important link in the local prefabricated construction industry chain. It has received great attention from the local government and has very broad market prospects. .
By participating in the selection, the 12 rock slab brands that won the first Golden Rock Award demonstrated their respective strong strength and extraordinary charm.
We have reason to believe that with the support of the Golden Rock Award, which aims at the prestigious professional slate awards, and the high weight and large traffic of China Ceramics Network, these 12 slate brands will definitely continue to work hard. Create greater glory!
