Only texture, real power!
Only innovation, there is no end!
Huayan Pinzhi textured slate 2.0 series new products are grandly released. Once the textured slate 2.0 was launched, it was highly recognized and appreciated by industry association leaders and review experts, as well as rave reviews from customers.
On November 16, the Huayan Pinzhi Textured Slate 2.0 new product launch conference was grandly held in the exhibition hall of its headquarters, and was presented offline and online, attracting a large number of industry experts and experts to the scene. Appreciate new products and discuss the value and potential of textured stone slabs. With the theme of "Texture Only, Real Power", the press conference focused on textured stone slabs.
Huayan Pinzhi Slate Chairman Wu Jianfeng shared some views on the current situation of the industry and shared Huayanpinzhi SlateThe practice of creating a blue ocean in the market through innovation.
Wu Jianfeng said that the current ceramic industry is facing a "four-sided attack" from the downturn in the real estate market, the continuing epidemic, soaring costs, and rapid changes in the international economic situation. But at the same time, the income level of Chinese consumers has increased, and their requirements for products have also increased. Huayanpinzhi will cater to and lead new consumer fashion through product and model innovation. Create a blue ocean with unique product and service capabilities to achieve a win-win situation for brands, agents, and consumers. Product innovation is not about piling new technologies on a product and hoping to sell it at a high price. It is about using the most appropriate combination of cutting-edge technologies to improve the performance and expressiveness of the product, thereby improving the quality of the space. In the end, it is service. To people.
Chen Huan, president of the Guangdong Ceramics Association, highly affirmed the product of Huayan Pinzhi Textured Slate 2.0 at the meeting.
Chen Huan said that the building ceramics industry is indeed encountering unprecedented difficulties. This difficulty is the superposition of multiple factors. There are both the impact of downstream real estate and the rising cost of energy materials for ceramic companies. By learning from the development of the cement and glass industries, it is necessary for ceramic companies to strictly control production capacity, take a long-term view, and avoid "treating the head for a headache and the foot for a sore foot."
Chen Huan also believes that the "only one" proposed by Hua YanpinzhiTexture, real power" is a deepening of "Only innovation, endless". Excellent new products reflect the R&D strength and innovation of Huayan Pinzhi's R&D team. Huayan Pinzhi's understanding and experience of products are unique , it can return many decorative elements of other building materials to the texture itself. The application of texture makes the slate no longer limited to the inherent space, thereby enhancing the added value of the product.
This provides a good reference for other companies to think about how to innovate and develop.
Yin Hong, secretary-general of Foshan Ceramics Industry Association, affirmed the prospects of Huayan textured slate in terms of ceramic development trends and product upgrades.
Yin Hong said that the entire ceramic tile industry and even the building materials industry are facing a new situation. Enterprises need to cope with pressures such as rising production costs, pressure on energy conservation and emission reduction, downturn in downstream real estate, and adjustments to the country's economic transformation. This means that the ceramic tile industry or the building materials industry has entered a period of transformation and upgrading. Embracing capital, embracing real estate, and extensively increasing capacity need to be carefully considered. Ceramic tiles need to return, at least partially, to retail and channels, and new game rules for centralized project procurement need to be formulated with downstream companies.
At last month’s Bologna Building Materials Exhibition Trend Viewing Forum, Yin Hong already mentioned the development trend of product texture.
Yin Hong revealed that several of his recent programs have involved research on the surface texture of products. Ceramic tiles and rock slabs are becoming more and more artistic, and Huayan Pinzhi’s textured rock slab 2.0 takes this trend to the next level. In this regard, Yin Hong also gave a brand interpretation of Hua Yanpinzhi Slate - Zhonghua Rock The quality of the board was extremely high and won applause from the guests present.
After an exciting and stunning unveiling ceremony, Zhuang Dayu, deputy secretary-general of the Guangdong Ceramics Association and expert group expert of the Guangdong Building Materials Association, compared Huayan Pinzhi textured slate 2.0 with slate products of domestic and foreign brands. , affirming Huayan Pinzhi’s leading position in the rock slab texture category.
Zhuang Dayu said that through contact with textured stone slabs, he felt that the texture and touch of textured stone slabs 2.0 have been greatly improved compared to 1.0.
The early texture was originally a mold that acted on the surface effect of ceramics. Later, it was usedMost of them are from foreign brands, but Hua Yan Pinzhi was the first to name this effect "texture".
Zhuang Dayu has also conducted tests on the performance of Huayan Pinzhi Slate, whether it is composite or hot bending Performance is better than ordinary rock slabs. After post-processing, Huayan Pinpai Slate has a lower loss rate and better quality. It is certain that Huayan Pinzhi is the leader in the rock slab category.
Afterwards, Hua Yanpinzhi Slate Managing Director Zhu Wei discussed the brand concept, development history, Why we focus on making textured rock slabs and product structure are explained from four angles.
Zhu Wei introduced that Huayan Pinzhi is a brand that focuses on textured slate slabs. From the beginning of its establishment, the brand aimed to use international vision and Eastern wisdom to improve the quality of living spaces.
Huayan Pinzhi’s product research and development mechanism is based on the aesthetic needs of space. For a space to have a sense of hierarchy, materials need to be upgraded from two-dimensional to three-dimensional, that is, planar becomes non-planar. Other materials lose a lot during this processing process, but textured slate does not have to worry about this problem. The surface of textured slate retains the mark of time polishing, which is a gift of time to mankind and can withstand the scrutiny and taste of the most demanding eyes.
In addition, Huayan Pinzhi’s brand positioning is to benchmark imported high-end slate brands and break their technical barriers. Therefore, Huayan Pinzhi also has the ability to focus on making slates.
At the Bologna Product Trend Viewing Forum, Zhu Wei concluded that this year’s products pay more attention to surface technology, pursuing more delicate, realistic and layered texture effects, and the proportion of textured surface products is larger than before. . In fact, the direction of textured stone slab 2.0 has been laid out for a long time, but now it coincides with the new trend. This is inseparable from the foresight and international vision of the R&D team.
Wang Yongyong, founder of Shenzhen Fandong Architectural Decoration Design Co., Ltd., shared the theme of "Stone Slab Application and Space Design Aesthetics" and introduced Huayan Pinzhi Slate has excellent functionality and compatibility in terms of spatial expression.
Wang Yongyong pointed out that the simpler the design, the more exquisite details and craftsmanship are needed to support it, and high-quality spaces often return to nature. Not being defined or limited, returning to nature is also a design style in itself.
Taking the Huayan Pinzhi Fenggang store in Dongguan as an example, when Wang Yongyong was designing the store, he needed to consider how to integrate as many materials as possible into a limited space. In the design of the living room alone, no less than eight types of slate are used, which can make people feel less abrupt and present a soft look and feel. This shows that the products of Huayan Pinzhi are related and matched, and have the gene of whole-house customization.
Wang Yongyong also believes that slate is the future trend of artistry and decoration. Through the expression of craftsmanship, the artistic treatment of architects, and the trend of indoor and outdoor integration of buildings, slate can explore more spatial applications and create a beautiful living space and living environment.
Huayan Pinzhi is very grateful for the recognition from so many partners and customers. In the future, Huayan Pinzhi will continue to launch textured slate 3.0, continue to promote the prosperity of the slate ecology, and further improve the quality of living spaces. Adhering to the unchanged original intention, we will raise the flag high for the Eastern and national brands of the world.
