From November 20th to December 10th, China Ceramics Network’s terminal market research [Shandong Station] visited Qingdao, Yantai, and Jinan and interviewed 74 ceramic tile distributors (dealers, design agency designers, decoration Company designer), and held a “one city, one event” sharing and exchange meeting in Jinan. At this exchange meeting, everyone felt that it was difficult to create a ceramic tile brand in 2019, but they still believed that 2019 might be the worst year in the past ten years, but it will be the best year in the next ten years. It is said that the industry is reshuffling, but it is not that scary. The key is to be yourself.
Along the way, the China Ceramics Network terminal market research team measured the Shandong market with their feet and carefully collected front-line information. The understanding and recognition of the ceramic tile terminal market was further deepened. The trip was full of gains and well worth it.
Regarding issues such as industry reshuffle, manufacturer assistance, and ceramic tile channels, participating dealers held heated and long-lasting discussions, and many wise words came out on the spot.
——2019 may be the worst year in the past ten years, but it will be the best year in the next ten years. It is said that the industry is reshuffling, but it is not that scary. The key is to be yourself.
——Doing business is about being a good person, and the first step to closing a deal is to sell yourself first.
——Without a brand, there is no pricing power, and without profit, there is no service. Brand dealers should unite and avoid price wars; otherwise, it will be the brand dealers who will suffer and the low-price brick wholesalers who will benefit.
——Whether a ceramic tile brand can succeed in a certain place often depends not on the brand itself, but on the dealers who operate the brand in that place.
——Product homogeneity is becoming more and more serious. Market competition is about professionalism and service, while those who are shuffled are those who have no competitiveness and service.
——To be honest, a lot of help from manufacturers is in vain. Instead of wasting time on useless work, it is better to spend time on product development and product application design. If you really want to make a difference in terminal assistance, you can directly sign some projects and let dealers provide services.
——Manufacturers must streamline their communication channels so that some of dealers’ daily needs can be met in a timely manner. This is better than any promotion or other assistance.
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So all pottery builders must know these six facts
"The duck is a prophet when the spring river is warm." Regarding the cold current spreading throughout the ceramics industry, dealers on the front line of the market react the fastest and feel the deepest. The information they fed back is a fact that cannot be ignored.
The first fact: Dealers face many difficulties.
The second fact: Manufacturer assistance has become useless.
The third fact: Product R&D is out of touch with the market.
Fourth fact: The price war for large-scale boards has begun.
Fifth fact: Functional bricks are not popular in the market.
The sixth fact: The essence of industry reshuffle is to wash people.
From the survey conducted by China Ceramics Network in Shandong Station, everyone thinks that the current market is difficult, but they still firmly believe that there is still a cake, and the focus is still on how to get that cake and make it bigger. Strong and well-known and recognized by consumers.
As we approach 2020, do you still remember the What are the top ten ceramic tile brands?
China's top ten ceramic tile brands list was jointly held by China Ceramics Network and China Building Decoration Association on April 11, 2019 at the Great Hall of the People in Beijing. The brands that won the annual top ten ceramic tile brands list are: Asia Ceramics , gold medal Asian tiles, diamond tiles, big-horned deer super wear-resistant marble tiles, golden jade famous tiles, Huiya tiles, Lee Home Ceramics, Laideli Ceramics, General Ceramics, Shuangqing Ceramics. (The above rankings are in no particular order)
I believe that many people will be confused after reading this. Why are the Top Ten Ceramic Tile Brands different every year? In fact, the reason is very simple. Just like when we were in school, we took exams in The rankings of the classes are the same. If we want to keep the rankings unchanged, all we have to do is work harder than ordinary people, so that we can maintain our rankings and not be overtaken by latecomers. So what do you think of the 2020 rankings? Or will it remain the same as the ranking above?
